Jennifer Labatut has been appointed Communications Manager for Vert chez Vous, the specialist in sustainable logistics. His main mission will be to translate the main lines of the company's commercial strategy and to implement marketing actions in the service of this strategy.
Initially destined to become a lawyer and holder of a law degree, Jennifer Labatut reoriented her training to join the family business and support the significant development of the group, particularly since the launch of its logistics activity with Veolog. "I am proud to join Veolog's teams as a marketing manager and to defend the colors of the company founded by my great-grandfather," says Jennifer Labatut. To this end, she deepened her managerial and commercial knowledge by obtaining a professional Bachelor's degree at ESC Toulouse.
In parallel with her studies, Jennifer Labatut has continued to demonstrate her great involvement in the entities of the Labatut group, which expects to achieve a turnover of 43 million Euros in 2011. There, she carried out several assignments in the quality and operations departments and was thus able to immerse herself in the group's culture.
In addition to her marketing functions, she is responsible for the development of Vert Chez Vous, a service provider specialising in eco-responsible BtoB and BtoC distribution and logistics, co-founded by Labatut Services. In this position, she will be in charge of the company's commercial development and will therefore determine its strategic orientations.
By coordinating Veolog's marketing operations and managing Vert Chez Vous' commercial policy, Jennifer Labatut will actively contribute to their development. "I hope that Veolog will become a true reference in sustainable logistics, and that Vert Chez Vous will be recognized as a major player in the eco-responsible urban distribution market."